Why Should You Use Videolicious?

Many agents may not realize this, but using video as a marketing tool is incredibly powerful in the real estate business. The misconception is that video or online marketing will only lead to an increase in short-term sales, but implementing video and all its additional capabilities can help you establish better long-term sales as well.  Here are the top 5 reasons you should start using Videolicious in your existing online marketing presence:

1. Agent Video Profile
Instead of just sticking a headshot on your website, make an “About Me” video for all your potential clients! Talk about your specialties as an agent, where you’re from, and why you’re passionate about the real estate industry. Including a video like this helps build trust, something your clients will value above all else.

2. Neighborhood Tours
Make a video to show off the area surrounding your listing and why potential buyers would want to live there! Include small details like the best place to get tacos or the ONE-derful nearby park for kids. Offering a more complete view of the neighborhood will increase a potential homebuyer’s enthusiasm about having such a knowledgeable agent on their side!

3. Testimonials
ONE of the greatest moments of the entire home buying process is when you can finally hand over the keys to your client. Right after the deal is made official, ask your clients if you can film them giving a testimonial about your work as an agent. It’s an incredibly powerful message to send to future clients on your website; it’s like saying, “Don’t take my word for it, take it from my clients.”

4. Listing Presentations
Generally speaking, clients are more likely to purchase a home if there is a video tour of the home included on the website. This is because home buyers feel that they are given more power during such a life-changing event, and it allows them to take an initial look to get more excited about actually touring the home.

5. Brag About the Coolture
Compile images and videos from your office culture — holiday parties, creative coaching sessions, teambuilding exercises, the possibilities are endless! Show your clients why you love being a part of the RealtyONEGroup community and the milestONEs you’ve celebrated together.

Here’s what ONE agent is doing!
Keith Leary, an agent out of RealtyONEGroup’s Summerlin office, uses the Videolicious platform as an awesome way to introduce himself as an agent. EveryONE appreciates those Midwestern values, Keith! Check out his video here:

We have ONE team dedicated to helping you
Our first quarter goal for 2016 is to have our number ONE Videolicious team travel around and teach agents how to use this platform to promote themselves and their business. If you visit the Videolicious team when they come to an office near you, you’ll be given access to the enterprise account via your computer and mobile devices (after you download the app, of course!). Once you’ve gained access, you can use all sorts of music, effects, and other video editing tools offered by Videolicious. You’ll also be granted access to the dashboard and the highlighted “Best Videos” from other RealtyONEGroup agents!

Check out the Videolicious site!
Follow the link to learn a little bit more about all the ways you can use Videolicious to build a more successful online presence:https://videolicious.com/


Open Houses in Arizona and California


Agent: Hannelise Blease
Open Friday, November 6th and Sunday, November 8th from 11 a.m. – 2 p.m.

16427 N 52nd Dr., Glendale, AZ 85306

This 3 bedroom/2 bathroom, single family home sits proudly at 2,170 square feet with a newly renovated living room and master bedroom. Other upgrades include: new custom cabinets in the kitchen and bathrooms, stainless steel appliances, and all new tile floors.



Agent: Marie Shafer
Open Sunday, November 8th from 11 a.m. – 3 p.m.
9007 W. Bajada Rd., Peoria, AZ 85383

Spacious and private split floor plan, wood and tile flooring, upgraded carpet, and a gourmet kitchen with tons of cabinet space and upgraded appliances.



Agent: Patty Stelton
Open Saturday, November 7th and Sunday, November 8th from 11 a.m. – 2 p.m.
10561 E. Gold Dust Circle, Scottsdale, AZ 85258

A lovely updated patio home in Heritage Village IV with 3 bedrooms, 2 baths, a large great room, eat-in kitchen, and a family room off the kitchen.



Agent: Sibbach Team
Open Friday, November 6th and Saturday, November 7th from 1 – 4 p.m.
5011 E Kirkland Rd, Phoenix, AZ 85054

A beautiful 3 bed/2 bath, 2,121 square foot single-story home in gated Glen Eagle Golf Community. Entertainers’ kitchen with stainless steel appliances, granite countertops, and lots of cabinetry.


Agent: Sibbach Team
Open Saturday, November 7th from 1 – 4 p.m.
30315 N 154th Pl, Scottsdale, AZ 85262

Gorgeous 3,359 square foot 4 bedroom/3 bathroom home with bonus room. Expansive designer kitchen with cherry custom cabinetry, stainless steel applainces, and tumbled travertine backsplash.



Agent: Sibbach Team
Open Saturday, November 7th from 1 – 4 p.m.
3935 E Rough Rider Rd #1174, Phoenix, AZ 85050

A beautiful, 3 bed/3 bath, 1,861 square foot luxury condominium with direct access 2-car garage. Dark stained oak hardwood flooring in bedrooms and stairways, and 16-inch tile throughout main areas.




Agent: Sibbach Team
Open Saturday, November 7th from 1 – 4 p.m.
16103 E Bobwhite Way, Scottsdale, AZ 85262

A gorgeous 4 bed/4 bath with den, 3,482 square foot custom home with 3-car garage and stunning designer kitchen with an island, over-sized pantry, and stainless steel appliances.



Agent: Sibbach Team
Open Saturday, November 7th and Sunday, November 8th from 1 – 4 p.m.
28350 N 114th Pl, Scottsdale, AZ 85262

4 bed/3 bath home with beautiful mountain views, in close proximity to hiking, biking trails, shops, restaurants, and golf courses.



Agent: Sibbach Team
Open Saturday, November 7th and Sunday, November 8th from 1 – 4 p.m.
28095 N 108th Way, Scottsdale, AZ 85262

1,998 square foot, 3 bed/2 bath home on a quiet gated street in Troon North. Granite tile in master and 2nd bathroom.


Agent: Sibbach Team
Open Sunday, November 8th from 1 – 4 p.m.
8180 E Olesen Rd, Scottsdale, AZ 85266

Fabulous 3,725 square foot, 4 bed/2.5 bath home includes a den and bonus room on over 1.5 acres that offers a stunning view of Desert Mountain, Gold Mountain, and Pinnacle Peak from all rooms.


Agent: Sibbach Team
Open Sunday, November 8th from 1 – 4 p.m.
7704 E Overlook Drive, Scottsdale, AZ 85255

Beautifully updated 2,616 square foot, 2 bed/2.5 bath also includes an office space and large gourmet kitchen.


Agent; Sibbach Team
Open Sunday, November 8th from 1 – 4 p.m.
7940 E Softwind Dr, Scottsdale, AZ 85255

A stunning 5 bed/4.5 bath, 4,568 square foot luxury home includes a 4-car garage and gorgeous designer eat-in kitchen.



Agent: Bill Arseneau
Open Sunday, November 8th from 12 – 4 p.m.
31341 Via Del Verde, San Juan Capistrano, CA 92675

Beautiful 5 bedroom/5 bath home on a cul-de-sac lot with a 3-car garage and long driveway inside a gated community. Separate downstairs suite has its own private full bath. Priced at $1,196,200.


How to Sell Homes to Millennials

Millennials (loosely defined as those born between 1980 and 2000) are the fastest-emerging generation of homebuyers, but this group consistently holds a strong resistance against traditional home buying standards. Here are some helpful hints in appealing to the newest type of buyer:

1. Use Instagram

Truthfully, Facebook is a viable option for promotion, however, it’s important to note that there has been a significant drop off in this social media platform in the Millennial generation — particularly the younger half. But this doesn’t mean your social media presence has to suffer: Enter, Instagram. Millennials are primarily a visually-driven group, and Instagram is an entirely visual platform; you have the opportunity to post photos and utilize the 15-second video allowance, so use it all! There are some rules for using Instagram to keep in mind, though:

- Make sure you’re not in the photo. This allows the viewer to envision themselves in the space.

- Make sure the photo is high quality and use the best lighting possible.

- Use the framing and editing capabilities of both Instagram and other photo editing apps to make your photo more aesthetically appealing or appear more spacious.

- Don’t be afraid to use hashtags, but make sure they’re relevant to the post.


2.  Optimize your location

Although you can’t change where your home is located, you can make nearby conveniences a priority in your selling points. The closer a home is to local and community amenities or public transportation, the higher the Millennial homebuyer will value it. Commuting ease is a huge selling point for this generation as well, as Millennials are most likely to be a multiple-income, working family.


3. Update, update, and update some more

ONE of the most important requirements on the Millennial homebuyer’s list is modernization in the home. Sellers that update their homes are selling at higher prices in less time by doing a wide range of things to modernize; repainting the walls and adding a contemporary light fixture can entirely transform a space, and updating the common area carpet flooring to nice tile or hardwood flooring. The kitchen is another critical room to focus on across all generations, and investing in Energy Star appliances can make all the difference. Completely modernizing your kitchen might be expensive, but more often than not, sellers get back what they put into their investment — sometimes even more.


4. Employ some quick fixes for visual appeal

De-clutter your spaces, especially the common living areas. Less is always more in the minds of Millennials, so doing something simple like tossing in a few modern accent pillows or small rugs with pops of color in an otherwise neutral room will have a big impact. Bonus tip: Better Homes and Gardens Real Estate recently surveyed 1,000 Millennials about space optimization in their homes, and 1 in 5 stated that a home office is a better use of space than a separate dining room.



5. Establish a smart phone-friendly presence

A common association with the Millennial generation is the constant connection to smart phones. Well, the rumors are true: They LOVE their smart phones. Having an effective online presence that caters to Millennials will require a responsive website that can be accessed via tablets and mobile devices. Marketing through email is also an efficient way to reach this group of homebuyers, but if the email includes a call to action, it should also be optimized for mobile access. Basically, make mobile versions of everything and you’ve already won half the battle.






Open Houses


Agent: Bill Arseneau
Email: waarseneau@gmail.com

Open Sunday, November 1st from 12 – 4 p.m.

31341 Via Del Verde, San Juan Capistrano, CA 92675
Beautiful 5 bedroom/5 bath home on a cul-de-sac lot with a 3-car garage and long driveway inside a gated community. Separate downstairs suite has its own private full bath. Priced at $1,196,200.


Agent: Ron Lejuwaan
Email: ronlejuwaan@ymail.com

Open Saturday, October 31st and Sunday, November 1st from 1 – 4 p.m.

1042 Via Viento Lane, Corona, CA 92882
In the hills of desirable west Corona, where pride of ownership is evident, this 3 bed/2.5 bath home has been beautifully remodeled. The kitchen is updated with the latest quartz counter tops, stone backsplash, stainless steel appliances, island, and is open to the dining area and family room with stack stone fireplace. All bedrooms have plush new carpet.



Agent: Mary Browne
Email: marybrowne12@gmail.com

Open Saturday, Oct 31st from 10 a.m. – 2 p.m. and Sunday, November 1st from 1 – 3 p.m.

5225 El Prado Height St, Las Vegas, NV 89081
This 2,249 square-foot, single family home has 4 bedrooms, 3 bathrooms, a 2-car garage, and desert landscaping.



Agent: Jonathan Budwig

Open Saturday, October 31st from 10 a.m. – 2 p.m.

16427 N 52nd Drive, Glendale, AZ 85306
One of a kind, newly renovated 3 bed/2 bath single family home with a private pool located in a great neighborhood. Close to parks, playgrounds, and schools.


Five Tips for Becoming a Number ONE Realty Agent

We asked some of our top-producing agents to look back and offer ONE small piece of advice for new agents.

1.     Promote, Promote, Promote
"Get your seller’s open house information out any way you can: Internet, word of mouth, mail, etc. The more people you reach, the greater your chances are to close a deal!” – Anna Rogers, Santa Clarita, CA

It can be difficult to get your name and your listings out there, but luckily we’ve got your back when it comes to the critical support and technology to help you on your path to success. Real estate is undoubtedly a demanding business, but all RealtyONEGroup agents will tell you to never give up.


2.     Relationships are Key

“Always be honest. Be true to yourself and to the people you’re working with. Put your clients ahead of yourself and you’ll be successful.” – Dave Schuster, Scottsdale, AZ

Believing in yourself and your clients will make all the difference as your career continues to grow. Always show that you’re there to lend a hand or a positive attitude. Whatever they’re looking for, your clients you put their faith in you to find them the deal of their dreams!


3.     Educate Yourself on the Market and Business Trends

“Education in this business is the key to success, so it’s important to never stop learning. Also, make sure you’re with a good broker, because working with Barbara Baker and RealtyONEGroup has been the key to my success!” – Kathy Weber, Las Vegas, NV

There’s a ton of information out there for you as an agent to know, but it also helps to keep your clients in the know and educated about the market around them.  Offer them a personalized buyer or seller packet, complete with insight into the area, tips on the buying and selling process.


4.     Understand Your Clients Needs and Build Trust

“Sometimes your client needs to hear exactly what they don’t want to hear. It’s important to be honest about the current market and give them realistic expectations for the transaction. This is the best way to build trust and wind up with a successful sale.” – Karla Ferrado, Las Vegas, NV

Building trust is ONE of the most important things you’ll have to do when working with clients. Establish trust by teambuilding: Help sellers stage their homes for showings. Because every home is unique, there’s an opportunity to treat the home staging process like a blank canvas.


5.    Be Patient with the Process   

“Be patient with your clients and the entire process. If you try to force something or get too caught up in it, it’ll only stress you out.” – Paul DeSimone, Temecula, CA

Resiliency and patience are vital when working in this industry — some days are guaranteed to be more difficult than others. But your commitment to closing a transaction will always keep you going when you find yourself faced with obstacles.

Open Houses!


Agent: Sibbach Team
Open Sunday, October 25th from 1 p.m. – 4 p.m.
3935 E Rough Rider Rd #1174, Phoenix, AZ 85050

A beautiful, 3 bed/3 bath, 1,861 square-foot luxury condominium with direct access to a 2-car garage. Gorgeous eat-in kitchen with oversized island and stainless steel appliances. Hardwood flooring in bedrooms and stairways, with 16in tile throughout main areas.

ROC Out for Charity

With the successful launch of ROC Title’s Las Vegas location at the start of this month, it only seems right to start by giving back and ROC’n for a charitable cause.  We know it’s always your choice as an agent to submit your deals through ROC Title, so we’re here to #GiveONEBack to you and appreciate the local communities where we live, work, and play. ROCTOBER is almost over, but there is still plenty of time to be a ROC STAR agent — anyONE who brings in a deal to ROC Title this month will be automatically entered into the raffle on behalf of their buyer. The winner will be announced on the last day of ROCTOBER (Friday, October 30th), and the buyer chosen in the raffle has the opportunity to donate $5,000 to a charity of their choice. This way, the buyer is the winner, the community benefits, and the agent gets to let their ROC STAR talent shine through — everyONE wins!


Have you landed your deal this month? ROC Title is here to support local communities and provide agents with ROC’n service, ROC’n rates, and on-time closings.


To open a title and or escrow order please use orders@ROCTitle.com.


Agent Spotlight: Jillian Batchelor

Interview with Jillian Batchelor


We sat down with Jillian Batchelor, one of the Las Vegas region’s top-producing agents for Realty ONE Group, to ask all about her proudest moments as an agent, why she chose to return to Realty ONE Group, and her insight into the current housing market.

1. What do you think sets Realty ONE Group apart from other companies when it comes to representing agents?

Their culture (or coolture) is amazing. They’re constantly moving forward and innovating and finding what else they can do to support their agents.  They’re a very agent-centered company and they’re always on top of things.

2. Why did you choose to come back to Realty ONE Group?

I really came back for the technology and forward-thinking leadership.  Between Kuba and Wally, the energy is fantastic!  I was with WIN Realty Group before; I had a franchise with them too, so it was a big switch, but nothing makes me happier!

3. What has been your proudest moment while working for Realty ONE Group?

Realty ONE Group is super welcoming and always open to collaboration.  My proudest moment was when another one of the top-producing agents in the Las Vegas region asked me if I wanted to join forces, so we could become bigger and better with Realty ONE Group behind us.

4. Any tips for future agents?

If you want to be at a company that is going to do more for you, if you want to take your career to a different level, then this is definitely the company for you.

5. How is it working with Wally?

He’s amazing.  His energy is infectious and his personality is larger than life.  I have a very big personality and he’s like that, too.  He’s big and bold and it’s a big reason why I’m there.  You want to be around other innovative people like that to keep you motivated.

6. How are current home sales in the Las Vegas market?

They’re fantastic, actually!  The average right now is about 60 days on the market, so it’s still a buyer’s and seller’s market.

7. Can you name ONE struggle you encountered with a client and how you overcame it?

The biggest struggle is whenever people are very emotionally attached to their property.  They have to realize that some of this is a business transaction; seller’s often think their home is worth way more than it is.  As an agent, the key is to listen: Why are they moving, buying, or selling that property?  If you listen, it will help everyone reach their goal together and you’ll get the client what they need.

8. What goals do you have for you and your team?

Our main goal is to close 200 units a year with at least $20 million in home sales — we already close 150 units annually, so I’m confident we’ll be able to reach it.  But I want us to achieve our goal while having fun and being productive!

9. Do you have a favorite story about working with a client?

I do!  So I was contacted to sell a home for a husband and wife who were getting ready to divorce.  A big reason people get divorced has to do with finances, which was definitely the case for this couple.  When I met them, they were shouting at each other and constantly arguing.  But after I helped them sell the home, it was like a huge burden had been lifted for them.  After the deal closed, they decided to stay together!

10. And finally, do you and your team do any team building activities in the office?

We really try to get down to the heart of everyone.  Money doesn’t motivate everyone; some people appreciate the notoriety or other forms of reward.  We do an interactive personality assessment with every agent to see what makes everybody tick.  That way, we know how to recognize our team members based on what motivates them the most.

Check out Jillian with her beautiful family!



Also, don't forget to follow Jillian on Facebook & Twitter!